Our Commitment to Honest, Independent Reviews
Transparency Is Not Optional
At Tips Liam, editorial integrity is the foundation of everything we publish.
This page explains how our reviews are created, how editorial decisions are made, and how we remain independent — regardless of affiliate relationships or brand involvement.
Editorial Independence
Tips Liam operates with full editorial independence.
- We do not accept payment for positive reviews
- Brands do not influence scores, rankings, or conclusions
- Manufacturers do not preview or approve content before publication
All opinions expressed on Tips Liam are based solely on testing results, research, and professional judgment.
How Products Are Selected
Products are chosen based on:
- Relevance to real consumer needs
- Market demand and search intent
- New or updated product releases
- Reader suggestions and questions
- Products with unclear or exaggerated claims
Affiliate commission potential is never a selection criterion.
Our Review Process
Every product review follows a structured process:
Hands-On Evaluation
Whenever possible, products are tested in real-world conditions to evaluate performance, usability, and reliability.
Research & Context
Testing is supplemented with:
- Technical specifications
- Competitive comparisons
- Previous model analysis
- Known limitations or common issues
Pros, Cons & Limitations
Each review clearly lists:
- Strengths
- Weaknesses
- Who the product is (and is not) suitable for
No product is presented as perfect.
Scoring & Rankings
Product scores and rankings are determined by:
- Performance consistency
- Build quality and reliability
- Ease of use
- Value relative to price
- Intended use case
Scores are comparative, not absolute.
A high score reflects strong performance within its category, not perfection.
Buying Guides & “Best Of” Lists
Buying guides and roundup articles are curated using:
- Results from individual product testing
- Side-by-side comparisons
- Defined evaluation criteria
- Category-specific use cases
Products are ranked based on merit, not sponsorship.
Affiliate Relationships & Disclosure
Tips Liam may earn commissions through affiliate links.
Important principles:
- Affiliate links do not affect review outcomes
- There is no additional cost to the reader
- We disclose affiliate relationships clearly
Revenue helps support independent testing and site operations — not editorial bias.
Updates & Corrections
We regularly review and update content to ensure accuracy.
Updates may occur due to:
- Product revisions or recalls
- Software or firmware changes
- New competitor releases
- Reader feedback or corrections
If an error is identified, it is corrected promptly.
Who Creates the Content
All editorial standards, testing methodology, and final review decisions at Tips Liam are overseen by qualified professionals with hands-on engineering and field experience.
Liam Zayd — Founder & Lead Reviewer
Engr. Liam Zayd is the founder of Tips Liam and the lead reviewer responsible for establishing the site’s testing framework and editorial standards.
He holds a Biomedical Engineering degree from BUET and has extensive professional experience evaluating technical equipment and systems, particularly within water treatment and performance-critical environments.
Liam’s work focuses on:
- Translating engineering principles into practical buying guidance
- Evaluating real-world performance, not just specifications
- Identifying long-term reliability and usability issues
He has authored technical guides, produced training content, and delivered educational material focused on real-world application and decision-making.
Engr. HM Jamal — Senior Reviewer & Systems Specialist
Engr. HM Jamal is the founder of Wits Engineer and a home appliance and water systems specialist with over 13 years of hands-on experience in home improvement, electrical systems, and water treatment.
He is an Electrical Engineering graduate from BUET and has worked across:
- Residential renovations
- New home construction projects
- Water system design and implementation
Jamal specializes in evaluating how appliances and filtration systems perform in real household environments, with a strong focus on:
- Safety and electrical reliability
- Energy efficiency and operating cost
- Maintenance demands and long-term durability
His reviews emphasize practical ownership realities, helping readers avoid products that perform well on paper but fail over time. In addition to field testing, he contributes experience-based guides, technical training content, and educational talks aimed at helping homeowners and professionals make informed, responsible decisions.
His approach blends engineering fundamentals with real-world usability — prioritizing solutions that remain safe, effective, and sensible years after purchase.
Editorial Oversight
All reviews and buying guides published on Tips Liam:
- Follow the same testing and evaluation framework
- Are reviewed for accuracy and clarity
- Reflect real testing observations and professional judgment
Contributor roles and expertise are clearly disclosed to ensure transparency and reader trust.
Reader Trust & Accountability
Our responsibility is to our readers — not brands.
If you believe:
- A review is inaccurate
- Information is outdated
- A product requires reevaluation
We encourage you to contact us. Reader feedback helps maintain accuracy and integrity.
Contact & Feedback
Questions about our editorial or review policy can be sent to mail and more About Us.